01
Objectives
Define timing, structure and your future role.
Seller Guide
Put your business in front of the right buyers.
Present what you have built clearly and prepare the information buyers need for a serious first review.
Before going to market
Make the business easier to understand and transfer.
Good preparation reduces uncertainty and protects value.
02
Financials
Organize accounts and recurring earnings.
03
Operations
Document processes and owner responsibilities.
04
Confidentiality
Plan staged disclosure and NDA use.
The process
From exit plan to completed transfer.
Each deal is different, but a controlled sale follows a recognizable sequence.
Set the objective
Agree timing, value and your future role.
Prepare the business
Resolve issues and organize the records.
Value and position
Frame sustainable earnings and buyer fit.
Qualify and negotiate
Compare credibility, structure and certainty.
Diligence and close
Support verification and the ownership transfer.
Questions to answer
Readiness matters as much as timing.
These questions often determine whether a process creates momentum or loses it.
What must the buyer believe?
Evidence earnings, market position and growth potential.
Can it run without you?
Reduce owner dependency and document key processes.
What stays confidential?
Release sensitive information in controlled stages.
Is the highest price best?
Compare certainty, conditions, timing and execution risk.